Friday, December 15, 2017

That VW ad – brand building Jamaica-style!

January 30, 2013 by  
Filed under Free and Laughing, Work

Social Media is a-twitter (sorry, couldn’t resist the pun) with the Volkswagen Superbowl ad spoken by white, non-Jamaicans in Jamaican.  Of course, some Jamaicans are question this caricature of Jamaicans – as one of my Facebook friends posted  “The ad appears to be stoking some of the worst stereotypes of Jamaica, easy going read lazy, […]


  Like millions of people the world over, you are probably thinking about or actually engaged in setting New Year’s resolutions. Forget last year, the goals you send and didn’t achieve (yet again). This is is a NEW year, the year when things WILL change for you. Or so we all say. We are bombarded […]